The Department of Tourism in the U.S. Virgin Islands (USVI) and the New York Jets have entered into a new multi-year partnership. For the 2023 season, the USVI will be the official Caribbean destination partner for the team. This collaboration will see fan-facing initiatives and events to promote year-round travel to the islands.
Commissioner of the USVI Department of Tourism, Joseph Boschulte, said that they could not “pass on the opportunity to collaborate with this longstanding franchise to showcase the vibrancy and culture of our beloved islands.” The New York area is one of the main markets for the USVI. As a result, this partnership will strengthen and further develop the USVI’s standing as the vacation of choice for New Yorkers.
The New York Jets’ Vice President for Business Development + Ventures, Jeff Fernandez, said that the organization is thrilled about the partnership. He said that it is a “great opportunity to unite our audiences and engage them in not only football but the vibrant culture of America’s Caribbean islands.” He also shared that the partnership will allow the New York Jets to impact lives beyond New York and share the game of American football around the world.
Booking.comTo celebrate the partnership, the USVI and the New York Jets held a meeting at the Jets’ Florham Park headquarters. The Commissioner met with team management and former players during the pre-season practice.
Throughout the 2023 season, the USVI will work closely with the New York Jets organization on its gameday experiences. They will curate and integrate elements of Caribbean culture with features, sweepstakes, and giveaways.
For more information about the USVI and New York Jets partnership, please visit this link.
Source: U.S. Virgin Islands and New York Jets Announce Multi-Year Partnership
Image: USVI Department of Tourism
